In 2012 and with the revolutionary Swiss watchmaker Slyde, we created a virtual movement for a new serie of sport watches. Our study was really focused on the customer experience and resulted on an interface which is both simple and easy to use. No matter what, athletes will be able to quickly see all the informations they need.
Dedicated to users who are looking to overcome their results, the aesthetic studied ended in a design embodies the general sport spirit more than a sport in particular.
Case design: Jorg Hysek & Fabrice Gonet
Movement design: Loïc Hilaire
3D imaging and animation: Trait d’esprit